As the summer tourism season arrives, Ya'an, Sichuan — hometown of PandaTea — has once again become a national tourism hotspot, leveraging its unique "dual heritage" of giant pandas and tea culture.

Ya'an, one of the birthplaces of world tea culture and also the home of giant pandas, boasts exceptional ecological resources. PandaTea founder An Yanshi began cultivating ecological tea using panda manure in 2011, creating the distinctive "PandaTea" brand with strong Sichuan characteristics. The brand has been featured by hundreds of global media outlets including AFP, AP, BBC, Reuters, and many more, establishing itself as a star product with uniquely Chinese characteristics.

Since the summer season began, Ya'an's cultural tourism market has continued to heat up. The unique charm of the "Panda + Tea" dual IP has attracted numerous visitors. Tourists can visit the panda ecological tea mountains, learn about the panda tea cultivation process, and taste the ecological organic tea nourished by panda manure. This waste-to-resource circular agriculture model embodies ecological environmental protection concepts while creating unique product value.

The PandaTea brand now covers multiple categories including green tea, flower tea, black tea, Tibetan dark tea, and mountain delicacy snacks, and has established a nationwide chain franchise system. The brand founder expressed commitment to continuing to promote PandaTea culture and share China's ecological premium tea with the world.